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CERTIFICATE PROGRAM

Effective Writing for Health Care

  • Overview
  • Curriculum
  • Who Should Apply
  • Faculty
  • Admissions

Writing for the Public

In this specialized track of Effective Writing for Health Care, you will develop the “storytelling” skills needed to communicate health care, medical or scientific perspectives and messages to the public through a variety of media. As a participant of this specialized track, with guidance from writing coaches, a personal editor and a faculty member, you will produce a submission-ready article for a magazine, opinion piece or digital media pitch.

 

This program improves your ability to:

  • Make health care, medicine and complex science relatable to the general public
  • Illuminate a problem via effective storytelling
  • Select the right voice and tone for your work
  • Inspire readers to act
  • Write persuasive opinion pieces
  • Achieve emotional resonance with audiences
  • Synthase reviewer feedback
  • Achieve clarity of expression
  • Captivate your audience
  • Message-alignment for print, blog, radio, television and magazine
  • "Sell" your idea
  • Research as an activist
  • Write opinion pieces that engage and persuade readers
  • Develop well-crafted stories that resonate with audiences
You will learn how to master new writing styles to effectively communicate with the public to:
  • Win the trust of the public
  • Build your intellectual brand
  • Understand the full media landscape, including books, magazines, newspapers, journals, social media, podcasts, television and radio
Faculty teaching this program are contributors, authors, reporters, reviewers and editors for:
  • The Atlantic
  • The Boston Globe
  • Harvard Health Letter
  • Harvard Health Publishing
  • Harvard Magazine
  • HuffPost
  • Little, Brown and Company
  • MarketWatch
  • Men’s Health
  • MIT Technology Review
  • The Nation
  • Nature
  • Nautilus
  • The New England Journal of Medicine
  • New Scientist
  • Newsweek
  • The New Yorker
  • The New York Times
  • The New York Times Magazine
  • Psychology Today
  • Robb Report
  • Science
  • Scribner Books
  • The Toronto Star
  • The Wall Street Journal
  • Wired

Three Specialized Tracks

Writing for Medical and Scientific Journals
Writing for the Public
Writing Grant Proposals
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